Privacy policy

Last updated: March 10, 2026

Privacy Policy

This Privacy Policy describes how Areumda ("we", "us", or "our") collects, uses, and discloses your personal information when you visit, use, or make a purchase from our website and related services (collectively referred to as the "Services").

Our store is powered by Shopify, which enables us to provide our products and services to you. By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect

“Personal information” refers to information that identifies, relates to, or can reasonably be linked to you. Depending on how you interact with our Services, we may collect the following types of information:

Contact Information
Name, billing address, shipping address, email address, and phone number.

Payment Information
Payment details such as credit card or debit card information, billing details, and transaction confirmations. Payment information is processed securely through our payment providers.

Account Information
Account login details such as username, password, preferences, and settings if you create an account.

Order and Transaction Information
Information related to purchases, items viewed, items added to cart or wishlist, returns, exchanges, and previous transactions.

Customer Communications
Information you provide when contacting us for support, inquiries, or feedback.

Device and Technical Information
IP address, browser type, device type, operating system, network connection, and unique identifiers.

Usage Information
Information about how you interact with our website, such as pages visited, time spent on pages, and browsing behavior.

2. How We Collect Information

We collect personal information through the following methods:

Directly from You
When you place an order, create an account, contact us, subscribe to marketing communications, or otherwise provide information.

Automatically
Through cookies, pixels, and similar technologies that collect data when you browse our website.

From Service Providers and Partners
From companies that support our business operations, including payment processors, shipping providers, analytics services, and marketing partners.

3. How We Use Your Personal Information

We use your personal information for the following purposes:

Providing Our Services
To process payments, fulfill orders, ship products, manage returns or exchanges, and provide customer support.

Account Management
To create and maintain your account and manage your preferences.

Improving Our Services
To analyze usage, improve website functionality, personalize your shopping experience, and recommend products.

Marketing and Advertising
To send promotional emails, offers, and updates about products or services. You may unsubscribe at any time using the link provided in marketing emails.

Security and Fraud Prevention
To detect and prevent fraudulent transactions or misuse of our Services and maintain the security of our website.

Legal Compliance
To comply with applicable laws, legal obligations, or regulatory requirements.

4. Sharing of Personal Information

We may share your personal information in the following situations:

Service Providers
With trusted partners who perform services on our behalf, including payment processing, order fulfillment, shipping, website hosting, analytics, and customer support.

Shopify
Our store is hosted by Shopify, which processes data to operate and improve the platform.

Marketing Partners
With advertising partners to provide personalized marketing and advertising services.

Legal Requirements
When required to comply with laws, legal processes, or government requests.

Business Transfers
In connection with a merger, acquisition, restructuring, or sale of our business.

5. Shopify and Third-Party Services

Our store is hosted by Shopify. Shopify collects and processes certain data to provide and improve the platform. Information you provide may be shared with Shopify and its service providers.

To learn more about Shopify’s privacy practices, please review the Shopify Consumer Privacy Policy:

https://privacy.shopify.com

Our website may also contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• remember your preferences
• analyze website traffic
• improve website performance
• personalize content and advertising

You can control cookies through your browser settings. Disabling cookies may affect certain website functionality.

7. Data Retention

We retain your personal information for as long as necessary to:

• provide our Services
• comply with legal obligations
• resolve disputes
• enforce our agreements

When personal information is no longer required, we will securely delete, anonymize, or otherwise dispose of it in accordance with applicable laws.

8. Your Rights

Depending on your location, you may have rights regarding your personal information, including:

• the right to access personal information we hold about you
• the right to request correction of inaccurate information
• the right to request deletion of your personal information
• the right to receive a copy of your data
• the right to opt out of marketing communications

To exercise these rights, please contact us using the details below.

9. Children's Privacy

Our Services are not intended for individuals under the age of majority in their jurisdiction. We do not knowingly collect personal information from children.

If we become aware that a child has provided personal information, we will take steps to delete that information.

10. International Data Transfers

Your personal information may be transferred to and processed in countries outside of your country of residence.

Where required, we implement appropriate safeguards to ensure your personal information remains protected.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or operational needs.

Updated versions will be posted on our website with the revised date.

12. Contact Information

If you have questions about this Privacy Policy or our data practices, or if you wish to exercise your rights, please contact us:

Email: hi@areumda.com

Mailing Address:
Areumda
50, Yonsei-ro, Seodaemun-gu
Seoul, Republic of Korea (03722)